by TrialPay
February 27, 2009
Advertising
As I explained in my last post, Cost Per Acquisition (CPA) advertising is the best way to advertise from a risk/reward standpoint. This method produces quality customers on a cost-effective, pay-for-performance basis. But with a little extra effort, advertisers can ensure even higher quality results. Most already know the obvious ways to optimize their ads, [...]
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by TrialPay
February 6, 2009
Digital Commerce
With consumers accessing e-mail on everything from computers, cell phones and PDAs to MP3 players, gaming systems and social networking sites, this low-cost, high-ROI marketing channel has more potential than ever. Online businesses can easily and affordably increase sales by tapping into their customer e-mail databases to announce special offers, new product launches, seasonal campaigns [...]
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