Rethinking Cost-Per-Install (CPI) Advertising

In order to acquire new users, application developers are spending more than ever on advertising. Social network ad spending is expected to reach $1.3 billion by 2010, according to eMarketer. Developers have been turning away from more traditional advertising models, … Continue reading

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TrialPay’s Best Of Web (BOW) Awards

Best Placement: Bitberry Software Welcome to TrialPay’s Best Of Web (BOW) Awards, where we recognize the savvy online merchants that best utilize TrialPay’s e-commerce solutions. This month we’re recognizing Bitberry Software for effectively using the TrialPay payment method alongside traditional … Continue reading

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