2010 Mother’s Day Report: Game Developers Hit the Jackpot

| by

Social game developers had reason to celebrate during the week of Mother’s Day. A single promotion, asking gamers to buy their mothers a bouquet of flowers in exchange for virtual currency, generated about $1 million per day – a 5X increase in offer-generated revenue.

In the U.S., Mother’s Day is a multibillion-dollar holiday boasting $1.9 billion in flower sales. TrialPay partnered with premiere flower providers to tap into that market and give the social gaming industry a slice of the pie.

Get the free research report to see the results of the Mother’s Day campaign and to learn the following stats:

  • % Sales by day leading up to Mother’s Day
  • Screenshots of the top Mother’s Day promotions
  • Avg. lift in developer’s payouts during Mother’s Day Key consumer buying statistics

GET FREE RESEARCH REPORT

Share

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>