From the monthly archives:

December 2011

Valentine’s Day: Holiday Spending Sprees Don’t Just Happen In Q4

by Terry Kim December 14, 2011 Uncategorized

For most game developers using offers, Valentine’s Day can generate more offer revenue than Christmas! How’s that possible? Let’s look at the numbers… According to the National Retail Federation, Valentine’s Day is the 3rd biggest holiday in terms of consumer spending. The average person spent $116.21 last year buying chocolates, flowers and other gifts for [...]

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