TrialPay across the pond: Updates from Berlin

Last week was a very busy week for TrialPay Europe!  Between watching all the World Cup Games, we were putting up booths, speaking on Native Advertising and attending conferences.

The TrialPay Team at PMI in Berlin!

The TrialPay Team at PMI in Berlin!

TrialPay sponsored and spoke at Performance Marketing Insights in Berlin (June 24-25).  Eric Lein and Wachtang Budagaschwili broke down the new rules of native advertising, highlighting areas of growth and best practices.  As consumers get smarter about content consumption, it’s vital for marketers to understand the best ways to engage them, and native ads are right at the top of that list.  If you didn’t get a chance to see the presentation, you can watch it here!



At the end of the week (June 26-27), Wachtang was in St. Petersburg at the White Nights mobile games conference.  Industry leaders from the mobile game industry came together for lectures and panel discussions on the state of the market and, of course, some great networking parties! It was an exciting event with over 800 developers, publishers and gaming industry attendees from more than 300 companies from around the world.

If you’re ever interested in meeting up with us at at conference, please contact us at