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Play Video Games and Learn about Mobile Commerce at Game Monetization Summit 2014!

  TrialPay is excited to announce its sponsorship of this year’s Game Monetization USA Summit in San Francisco (December 4-5, 2014). As America’s only game monetization event, this summit will bring together key decision makers from industry leading publishers, developers … Continue reading

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Mobile commerce is the next wave of mobile advertising

Daniel Kadvany authored this post for VentureBeat.  Daniel is TrialPay’s product marketer, focused on helping app developers monetize, acquire, and engage users.  CPI is currently the dominant ad format in mobile. App developers continue to spend to acquire users, even … Continue reading

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Check out the games from TrialPay’s GamesBeat GameZone

  Last week, we attended GamesBeat in San Francisco.  This two day gathering brought together executives, developers and analysts gathered to discuss Total World Domination.  Well, at least in terms of gaming’s growing traction as a dominant medium for entertainment. … Continue reading

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TrialPay Europe Heads to dmexco

TrialPay is excited to sponsor at dmexco in Cologne this week (September 10-11).  As the premier event for digital marketing, with almost 500 speakers and 30,000+ attendees from around the world, dmexco promises to be an educational and exciting couple … Continue reading

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Visa acquires strategic license of TrialPay’s technology to enhance the world of payments and offers

Eight years ago, TrialPay pioneered the concept of transactional advertising: placing relevant offers around transactions, and using transactional data to show relevant offers. To date, hundreds of millions of consumers have used our platform to generate new transactions for merchants … Continue reading

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UPDATE: In Response to Apple Rejecting Apps for Reward Videos and Social Sharing (Introducing a new TrialPay Merchant Feature!)

As we mentioned in our original blog post (below), TrialPay has the ability to turn off any prohibited offer types that may cause concern when submitting your app to the App Store. Building on our philosophy of putting the developer … Continue reading

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The TrialPay Team at PMI in Berlin!

TrialPay across the pond: Updates from Berlin

Last week was a very busy week for TrialPay Europe!  Between watching all the World Cup Games, we were putting up booths, speaking on Native Advertising and attending conferences. TrialPay sponsored and spoke at Performance Marketing Insights in Berlin (June … Continue reading

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Best practices for acquiring users at the App Strategy Workshop (VIDEO)

Last week, TrialPay was proud to sponsor an App Strategy Workshop hosted by the App Developers Alliance.  The App Strategy Workshop, hosted at Runway Startup Incubator in San Francisco, covered all aspects of turning your app into a business, from acquiring to … Continue reading

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Setting the record straight on Reward Install Campaigns

This article was written by Brendan Gluck, Senior Manager of Business Development, Games, here at TrialPay.  You can find the original article on PocketGamer.biz. There is no shortage of advice on how to build a great game. However, with millions … Continue reading

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